Fresher digital marketer resume example
Tanvi Joshi · Digital Marketing Executive – SEO and Content · Jaipur, Rajasthan. A sample person — replace every detail with your own.
Professional summary
Digital marketing executive with a year of SEO and content experience at a travel agency, plus a college blog that grew to steady organic traffic. Writes search-led articles, fixes on-page issues and reports rankings every week. Comfortable with keyword research, Search Console and basic WordPress edits, and now aiming for an in-house SEO role.
Skills
- Keyword research
- On-page SEO
- Content briefs
- Google Search Console
- GA4 reporting
- WordPress
- Internal linking
- Canva creatives
Experience
- Published 48 destination guides targeting long-tail heritage-travel queries, lifting monthly organic sessions from about 3,000 to 11,000.
- Rewrote title tags and meta descriptions for 120 tour pages, improving average click-through rate in Search Console within two months.
- Built an internal linking map between guides and tour pages that helped four packages reach the first page for local searches.
- Drafted 25 product-category descriptions and six buying guides following an SEO brief supplied by the marketing lead.
- Scheduled Instagram posts and tracked engagement in a simple sheet shared with the founder every Friday.
Education
Certifications and registrations
- Google Analytics Certification
- HubSpot Content Marketing Certification
- Semrush SEO Fundamentals course
Projects
- Stepwell trails blog — personal site on Rajasthan stepwells that ranks for several niche heritage queries
Languages
English · Hindi · Rajasthani
Download this resume
Edit it in Word or Google Docs. The layout is ATS-friendly: one column, standard headings, no tables or text boxes.
Edit this resume in the free resume builder → — change the template, colour and country, then download.
Experienced digital marketer resume example
Prakash Natarajan · Performance Marketing Manager · Chennai, Tamil Nadu. A sample person — replace every detail with your own.
Professional summary
Performance marketing manager with six years running paid acquisition for D2C and edtech brands, currently managing about ₹1.2 crore in monthly ad spend. Plans budgets across Google, Meta and marketplace ads, builds testing roadmaps for creatives and landing pages, and reports blended acquisition cost to leadership. Works closely with analytics and product teams on attribution.
Skills
- Google Ads
- Meta Ads Manager
- Marketplace ads
- Budget allocation
- Creative testing
- Landing page CRO
- GA4 and GTM
- Looker Studio
- Attribution modelling
Experience
- Manage roughly ₹1.2 crore of monthly spend across search, social and marketplace ads with a team of two executives and an agency.
- Reduced blended customer acquisition cost by about 22 percent over three quarters by shifting budget toward high-intent search and bundles.
- Set up a fortnightly creative testing calendar that retired weak ads faster and doubled the number of variants tested each month.
- Worked with developers on server-side conversion tracking, recovering attribution for purchases previously lost to browser restrictions.
- Ran lead-generation campaigns for engineering entrance courses, bringing cost per qualified lead down from about ₹480 to ₹310.
- Launched Tamil and Telugu ad sets for regional batches, which contributed nearly a third of new enrolments within one admission season.
- Built a Looker Studio dashboard linking ad spend to counsellor-verified leads, replacing three manual spreadsheets used by the sales team.
- Handled search campaigns for five small-business clients and prepared weekly performance summaries for the account manager.
- Added negative keyword lists to local service campaigns, trimming wasted clicks and lowering cost per enquiry for a dental clinic client.
- Set up conversion tracking for call and form leads so clients could see which campaigns produced genuine enquiries.
Education
Certifications and registrations
- Google Ads Search Certification
- Meta Certified Media Buying Professional
- Google Analytics Certification
Projects
- Bundle landing page test — ran a split test on combo-pack pages that raised conversion rate on paid traffic
Languages
English · Tamil · Telugu · Hindi
Download this resume
Edit it in Word or Google Docs. The layout is ATS-friendly: one column, standard headings, no tables or text boxes.
Edit this resume in the free resume builder → — change the template, colour and country, then download.
Why these resumes work
- Prakash opens with his monthly spend, which instantly tells a hiring manager the budget scale he can be trusted with before any tools are mentioned.
- Tanvi’s strongest bullet gives a before-and-after traffic figure and names the content type behind it, so her SEO claim reads as a repeatable method.
- The regional-language ad sets and server-side tracking lines show judgement beyond button-pushing, which is what separates managers from executives in paid media.
- Certifications sit in their own short list, while skills stay practical and specific, keeping the summary free for outcomes instead of badges.
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