What to put on an interior designer’s digital card
- Property types and scope Say “apartments, villas and clinics — turnkey or design-only” so a caller knows immediately whether you take their job.
- Portfolio link Three or four finished homes load faster and persuade better than a long gallery when someone scans the card on a site.
- WhatsApp number Clients send floor plans, builder layouts and inspiration photos on WhatsApp, so make it one tap from the card.
- Studio or experience-centre map Many clients want to touch laminates, handles and fabrics before committing; a map pin gets them to your samples.
- Areas you serve Listing localities or cities stops enquiries from places where you cannot supervise carpenters regularly.
- Site visit request A button that asks for carpet area, possession date and budget turns a casual scan into a booked visit.
- Design style you work in Clients often know what they like; “warm minimal homes with natural materials” helps them see whether your style matches before the first site visit.
- How fees are structured A line on whether you charge per square foot, a design fee or a percentage of project cost reduces confusion during the first conversation.
When to share it
- Handed out on possession day in a new apartment project, when dozens of owners are thinking about wardrobes and kitchens at the same time.
- Printed as a QR sticker on sample boards and brochures left with the family after a first consultation.
- Shared by past clients in their society WhatsApp group when a neighbour asks who did their living room.
- Sent to carpenters, electricians and vendors so they can save your number and forward it to their own customers.
What to say when you send it
A card link on its own is easy to ignore. Add a line that reminds the person where you met and what to do next — for example:
Hello Mr and Mrs D’Costa, thank you for meeting at the flat today. My card has the portfolio with two similar 2BHK projects. Please share the floor plan and your move-in date, and I will send a design proposal with fees next week.
Where to put the QR code
- The handover file you give at the end of each project.
- Material sample boards you leave with clients during design.
- Your stall at a home décor or furniture exhibition.
Mistakes to avoid
- Showing renders as completed homes Clients may assume a render is finished work. Label renders clearly and show photos of executed projects.
- Using a card without a service area Without areas, you get requests from far-off locations that are hard to supervise. Say where you take projects.
- Leaving out the execution model Some designers only design, others execute too. Say which you do so clients can plan for contractors.
Tips for a card that gets saved
- Change the featured projects to match where you are pitching: modular kitchens for new flats, reception areas for clinic owners, full renovations for older independent houses.
- Put a short line on typical timelines, such as six to ten weeks for a 2BHK after design sign-off, so clients plan their move-in around realistic dates.
- Keep a vendor-facing version of the card without pricing, so carpenters and dealers can refer you without feeling you compete on rates.